You obviously want to create ads that encourage people to click your ad and potentially buy or sign up for whatever you are promoting. I know you are thinking, “That is obvious… Aren’t you going to tell me the techniques?” Of course I am! I am going to walk you through the process of creating and placing effective ads. But, that is not all. You can not only create an ad and expect to make piles of money; you must experiment with multiple variations of an ad so that you can gauge which ad will convert clicks into conversions most efficiently.
Notice that I have said experiment, because that is what you have to do to make money from Facebook ads. As I have said before, do not get discouraged. It really takes time to find the right combinations of ads and offers; you will if you do not give up! I promise if you keep experimenting you will make the money that you are searching for—do not give up if your first time does not turn you into a Facebook marketing millionaire. You must continually check your click-through-rates, conversion rates, and other statistics to narrow down on great converting offers.
Let me summarize: Making money on Facebook is a three-step process.
1. Find a great converting product/service that people are likely interested in on an affiliate network (Copeac, Paydotcom, Click2Sell. )
2. Create (or have one made) an effective landing page that makes people want to convert on the offer that you are promoting. (Remember that you do not always have to have a landing page. However, a great landing page will increase conversions)
3. Create an effective, targeted ad campaign on Facebook Ads. (Which we will learn next)
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